
Statistical Analysis of Management Data
Hubert Gatignon
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Rethinking Strategic Relationship Marketing
by Soren Hougaard, Mogens Bjerre
Springer · 2009
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The Relationship Marketer: Rethinking Strategic Relationship Marketing is written by Soren Hougaard & Mogens Bjerre. This edition from Springer (2009). This is the second edition.
The book deals with Marketing, Industrial management and Economics.