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Cover of Identity-Based Brand Management

Identity-Based Brand Management

by Nicola-Maria Riley Christoph Burmann, Michael Schade Tilo Halaszovich

Springer · 2016

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About this book

Identity-Based Brand Management is written by Nicola-Maria Riley Christoph Burmann & Michael Schade Tilo Halaszovich. This edition is published by Springer (2016).

Book details

ISBN-13
9783658135614
ISBN-10
3658135611
Authors
Nicola-Maria Riley Christoph Burmann, Michael Schade Tilo Halaszovich
Publisher
Springer
Published
2016
Edition
First Edition
Language
English
Condition
New
Subject
Reference & Dictionaries

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