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Cover of Advances in Advertising Research IX

Advances in Advertising Research IX

Power to Consumers

by Verolien Cauberghe, Liselot Hudders, Martin Eisend

Springer Gabler · 2018 · Hardcover

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About this book

Advances in Advertising Research IX: Power to Consumers is written by Verolien Cauberghe, Liselot Hudders & others.

Book details

ISBN-13
9783658226800
ISBN-10
3658226803
Authors
Verolien Cauberghe, Liselot Hudders, Martin Eisend
Publisher
Springer Gabler
Published
2018
Edition
1st ed. 2018
Binding
Hardcover
Pages
353
Language
English
Condition
New
Subject
Art, Cinema & Photography

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