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Cover of Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations

Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations

by Julian Michael Hodson

Springer ltd · 2020

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About this book

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Book details

ISBN-13
9783658330576
ISBN-10
3658330570
Author
Julian Michael Hodson
Publisher
Springer ltd
Published
2020
Language
English
Condition
New
Subject
Science, Tech & Medical

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