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Cover of Sponsoring Und Emotionale Erlebniswerte

Sponsoring Und Emotionale Erlebniswerte

Wirkungen auf den Konsumenten

by Stefan L. Erdtmann

Deutscher Universitatsverlag · 1989

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About this book

Sponsoring Und Emotionale Erlebniswerte: Wirkungen auf den Konsumenten by Stefan L.

Its main subjects are Advertising, Attitudes, Consumers and Corporate sponsorship.

Book details

ISBN-13
9783824400348
ISBN-10
3824400340
Author
Stefan L. Erdtmann
Publisher
Deutscher Universitatsverlag
Published
1989
Pages
257
Language
English
Condition
New
Subject
Consumers

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