Crossing the Chasm, 3rd Edition

Name: Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
Brand: Harper Business
SKU: 9780062292988
Price: 1604.00 INR
Availability: InStock

Marketing and Selling Disruptive Products to Mainstream Customers

by Geoffrey A. Moore

Harper Business · 2014

₹1,604

Free delivery. Nothing extra to pay at checkout.

Delivery in 3–7 days to any serviceable pincode in India, with tracking.
Cash on delivery. Pay when the parcel reaches you.
15-day returns. See what qualifies.

About this book

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers is written by Geoffrey A. Moore. This edition from Harper Business (2014) has 288 pages. The original work dates from 1991.

The book deals with Marketing, Selling, High technology and High technology industries.

About the author: Geoffrey A. Moore (born 1946).