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Cover of Brand Positioning

Brand Positioning

Strategies for Competitive Advantage

by Subroto Sengupta

McGraw Hill Education · 2005 · Paperback

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About this book

Brand Positioning: Strategies for Competitive Advantage is written by Subroto Sengupta. This paperback edition from McGraw Hill Education (2005) has 297 pages.

Topics covered include Product management, Marketing, Sales & marketing and Business & Economics.

Book details

ISBN-13
9780070581593
ISBN-10
0070581592
Author
Subroto Sengupta
Published
2005
Edition
2
Binding
Paperback
Pages
297
Language
English
Condition
New

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