What Customers Like About You
David Freemantle
₹4,073
Principles of Service Marketing and Management
by Christopher H. Lovelock, Lauren Wright
Pearson · 1999
₹5,951
Free delivery. Nothing extra to pay at checkout.
Same Day ShippingIn 3–5 days
15-Day ReturnEasy returns
Genuine BookPhysical copy only
Available Offers
- 🏷️Use code GIG9, pay ₹5,451 — save ₹500 (up to ₹500 off per order)
- 💵Cash on Delivery — pay when the parcel reaches you
About this book
Principles of Service Marketing and Management is written by Christopher H. Lovelock & Lauren Wright. This edition is published by Pearson (1999).
The book deals with Service industries, Marketing, Management and Dienstleistung. Places discussed include United States.
Book details
- ISBN-13
- 9780136768753
- ISBN-10
- 013676875X
- Authors
- Christopher H. Lovelock, Lauren Wright
- Publisher
- Pearson
- Published
- 1999
- Edition
- 1
- Language
- English
- Condition
- New
- Subject
- Services Sector
More in Services Sector
The EU Services Directive
Maria Wiberg
₹8,137
Service Business Model Innovation in Healthcare and Hospital Management
Mario A. Pfannstiel, Christoph Rasche
₹13,112
The Intangible Economy
Deborah K. Elms, Arian Hassani, Patrick Low
₹3,867
Dienstleistungsunternehmen Im Wettbewerb
Burkhard Schwenker
₹3,508
Oracle Enterprise Manager Cloud Control 12c
Porus Homi Havewala
₹4,936
International Trade in Services
Michael Engman
₹4,733
Advances in Service Science
Hui Yang, Robin Qiu
₹11,574
Innovation in Knowledge Intensive Business Services
Anna Cabigiosu
₹13,975
Productivity Issues in Services at the Micro Level
Zvi Griliches, Jacques Mairesse
₹11,542
Markets and Bodies
Eileen M. Otis
₹2,215
The Public Services under Reconstruction
Marja Gastelaars
₹14,119
