Arrive

Name: Arrive: A Design Innovation Framework to Deliver Breakthrough Services, Products and Experiences
Brand: Routledge
SKU: 9780367566623
Price: 4040.00 INR
Availability: InStock

A Design Innovation Framework to Deliver Breakthrough Services, Products and Experiences

by Devitt Frank, Martin Ryan, Trevor Vaugh

Routledge

₹4,040

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From the publisher

This book is an excellent best-practice guide for senior managers and directors with innovation responsibilities. It describes how organisations of all sizes and sectors can apply design thinking principles, coupled with commercial awareness, to their innovation agenda. It explains how to keep the customer experience at the centre of innovation efforts and when to apply the range of available practices.

Description supplied by the publisher.