
Convergence Marketing
Yoram Wind, Vijay Mahajan
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Progress and Prospects: A Tribute to Paul E. Green: 14
by Yoram Wind, Paul E. Green, Green, Paul E., Jr.
Springer-Verlag New York Inc. · 2005
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Marketing Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green: 14 is written by Yoram Wind & Paul E. Green. This edition is published by Springer-Verlag New York Inc. (2005).
The book deals with Marketing research and Marketing.