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Cover of The Why of Consumption

The Why of Consumption

Contemporary Perspectives on Consumer Motives, Goals and Desires

by S. Ratneshwar

Routledge · 2000

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About this book

Published by Routledge in 2000, The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals and Desires by S.

Its main subjects are Recherche, Consumers, Consommateurs and Comportement.

Book details

ISBN-13
9780415220958
ISBN-10
0415220955
Author
S. Ratneshwar
Publisher
Routledge
Published
2000
Edition
1
Pages
330
Language
English
Condition
New
Subject
Consumers