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Mark Earls
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How to Change Mass Behaviour by Harnessing Our True Nature
by Mark Earls
John Wiley & Sons Inc · 2007
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Herd: How to Change Mass Behaviour by Harnessing Our True Nature by Mark Earls is a 348-page book published by John Wiley & Sons Inc in 2007.
The book deals with Business, Communication in marketing, Social influence and Consumer behavior.