Functional Analysis of Political Television Advertisements

Name: Functional Analysis of Political Television Advertisements
Brand: Lexington Books
SKU: 9780739188989
Price: 5425.00 INR
Availability: InStock

by William L. Benoit

Lexington Books

₹5,425

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From the publisher

A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012, ads from third party candidates, ads for governor and congress, and ads from foreign countries.

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