Branded Beauty
Mark Tungate
₹2,743
Luxury World
The Past, Present and Future of Luxury Brands
by Mark Tungate
₹3,697
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From the publisher
Discover the strategies behind luxury brands, including how they position themselves as truly elite products or services, who their customers are and how they retain them, and what the future holds
Description supplied by the publisher.
Book details
- ISBN-13
- 9780749452636
- ISBN-10
- 0749452633
- Author
- Mark Tungate
- Publisher
- Kogan Page
- Condition
- New
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