The Fundamentals & Practice of Marketing, 4/E
MACKAY
₹2,084
Practice of Advertising
by MACKAY
TAYLOR & FRANCIS · 2004 · Paperback
₹4,533
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About this book
Practice of Advertising is written by MACKAY.
Topics covered include Advertising, Publicité and Advertising & Promotion.
Book details
- ISBN-13
- 9780750661737
- ISBN-10
- 0750661739
- Author
- MACKAY
- Publisher
- TAYLOR & FRANCIS
- Published
- 2004
- Edition
- 5
- Binding
- Paperback
- Pages
- 367
- Language
- English
- Condition
- New
- Subject
- Advertising
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