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Cover of Marketing in the Round

Marketing in the Round

How to Develop an Integrated Marketing Campaign in the Digital Era

by Gini Dietrich, Geoff Livingston

Que Pub · 2012

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About this book

Published by Que Pub in 2012, Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era by Gini Dietrich & Geoff Livingston runs to 201 pages.

Topics covered include Marketing, Technological innovations, Internet marketing and Mass media.

Book details

ISBN-13
9780789749178
ISBN-10
0789749173
Authors
Gini Dietrich, Geoff Livingston
Publisher
Que Pub
Published
2012
Pages
201
Language
English
Condition
New

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