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Cover of Qualitative Consumer and Marketing Research

Qualitative Consumer and Marketing Research

by Russell Belk, Eileen Fischer, Robert V. Kozinets

SAGE Publications Ltd · 2012

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About this book

Topics covered include Qualitative research, Marketing research, Consumers and Research.

Book details

ISBN-13
9780857027665
ISBN-10
0857027662
Authors
Russell Belk, Eileen Fischer, Robert V. Kozinets
Publisher
SAGE Publications Ltd
Published
2012
Edition
1
Pages
240
Language
English
Condition
New
Subject
Marketing research