The Art and Science of Interpreting Market Research Evidence
J. H. Fletcher, D. V. L. Smith
₹1,479
Marketing Research
A Practical Approach
by Bonita Kolb
SAGE Publications Ltd · 2008 · Paperback
₹3,615
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About this book
Marketing Research: A Practical Approach is written by Bonita Kolb.
Topics covered include Marketing research, Marketing, Research and Market research.
Book details
- ISBN-13
- 9781412947978
- ISBN-10
- 1412947979
- Author
- Bonita Kolb
- Publisher
- SAGE Publications Ltd
- Published
- 2008
- Edition
- 1
- Binding
- Paperback
- Pages
- 312
- Language
- English
- Condition
- New
- Subject
- Marketing research
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