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Cover of Concurrent Marketing

Concurrent Marketing

Integrating Product, Sales and Service

by Frank V. Cespedes

Harvard Business Review Press · 1995

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About this book

Concurrent Marketing: Integrating Product, Sales and Service by Frank V. Cespedes is a 336-page book published by Harvard Business Review Press in 1995.

Its main subjects are Marketing, Management, Sales management and Gestion.

About the author: Frank V. Cespedes (born 1950).

Book details

ISBN-13
9780875844442
ISBN-10
0875844448
Author
Frank V. Cespedes
Author dates
Frank V. Cespedes (born 1950)
Published
1995
Pages
336
Language
English
Condition
New
Subject
Gestion

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