Monetizing Innovation
Madhavan Ramanujam, Georg Tacke
₹2,884
Monetizing Innovation
How Smart Companies Design the Product Around the Price
Wiley · 2016
₹1,741
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About this book
Monetizing Innovation: How Smart Companies Design the Product Around the Price is written by Madhavan Ramanujam. This edition from Wiley (2016) has 256 pages.
Topics covered include Marketing, Pricing and New products.
Subjects
Book details
- ISBN-13
- 9781119240860
- ISBN-10
- 1119240867
- Author
- Madhavan Ramanujam
- Publisher
- Wiley
- Published
- 2016
- Edition
- 1
- Pages
- 256
- Language
- English
- Condition
- New
- Subject
- New products
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