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Cover of The Routledge Companion to Advertising and Promotional Culture

The Routledge Companion to Advertising and Promotional Culture

by Matthew P. McAllister, Emily West

Routledge · 2015

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About this book

Published by Routledge in 2015, The Routledge Companion to Advertising and Promotional Culture by Matthew P.

Topics covered include Advertising, Social media, Marketing and Branding (Marketing).

About the author: Emily West (born 1971).

Book details

ISBN-13
9781138779846
ISBN-10
1138779849
Authors
Matthew P. McAllister, Emily West
Publisher
Routledge
Author dates
Emily West (born 1971)
Published
2015
Edition
1
Language
English
Condition
New
Subject
Branding