Sport Consumer Behaviour
Kostas Alexandris, Heath McDonald, Daniel Funk
₹3,635
Sport Consumer Behaviour
Marketing Strategies
by Kostas Alexandris, Daniel C. Funk, Heath Mcdonald
Routledge · 2016
₹2,931
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About this book
Sport Consumer Behaviour: Marketing Strategies by Kostas Alexandris, Daniel C.
Its main subjects are Consumer behavior, Recreation, Sports and Marketing.
Book details
- ISBN-13
- 9781138912496
- ISBN-10
- 1138912492
- Authors
- Kostas Alexandris, Daniel C. Funk, Heath Mcdonald
- Publisher
- Routledge
- Published
- 2016
- Edition
- 1
- Pages
- 327
- Language
- English
- Condition
- New
- Subject
- Consumer behavior
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