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Cover of Psychological Foundations of Marketing

Psychological Foundations of Marketing

The Keys to Consumer Behavior

by Allan J. Kimmel, Allan Kimmel

Taylor and Francis · 2017

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About this book

Published by Taylor and Francis in 2017, Psychological Foundations of Marketing: The Keys to Consumer Behavior by Allan J.

Topics covered include Marketing, Psychological aspects, Aspect psychologique and Industrial Management.

Book details

ISBN-13
9781315436098
ISBN-10
1315436094
Authors
Allan J. Kimmel, Allan Kimmel
Publisher
Taylor and Francis
Published
2017
Pages
240
Language
English
Condition
New
Subject
Spirituality & Religion

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