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David Schaefer, William Arens, Michael Weigold
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Building a Brand in an Insincere Age
by Jay Sunny, Mark Toft, Rich Taylor
Praeger Pub Text · 2020
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Published by Praeger Pub Text in 2020, Authenticity: Building a Brand in an Insincere Age by Jay Sunny, Mark Toft & others runs to 198 pages.
Topics covered include Advertising, Authenticity (philosophy), Marketing and Commerce.