Tourism Social Media

Name: Tourism Social Media: Transformations in Identity, Community and Culture
Brand: Emerald Group Publishing
SKU: 9781781902134
Price: 4526.00 INR
Availability: InStock

Transformations in Identity, Community and Culture

by Ana Maria Munar, Szilvia Gyimothy, Liping Cai

Emerald Group Publishing

₹4,526

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From the publisher

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies social or commercial interactions in tourism.

Description supplied by the publisher.