Glaubwürdigkeit in Der Marketingkommunikation
Martin Eisend
₹4,965
Research Methodology in Marketing
Theory Development
by Martin Eisend, Alfred Kuss
Springer Nature Switzerland AG · 2019 · Hardcover
₹11,555
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About this book
Research Methodology in Marketing: Theory Development is written by Martin Eisend & Alfred Kuss. This hardcover edition from Springer Nature Switzerland AG (2019) has 238 pages.
Book details
- ISBN-13
- 9783030107932
- ISBN-10
- 3030107930
- Authors
- Martin Eisend, Alfred Kuss
- Publisher
- Springer Nature Switzerland AG
- Published
- 2019
- Edition
- 1st ed. 2019
- Binding
- Hardcover
- Pages
- 238
- Language
- English
- Condition
- New
- Subject
- Business & Economics
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