Kiss, Bow, or Shake Hands, Sales and Marketing
Terri Morrison
₹1,927
Customer Value Management in Franchisesystemen
Konzeptionelle Grundlagen Der Franchisenehmer-Bewertung
₹3,508
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From the publisher
Die Notwendigkeit eines Customer Value Managements in Franchisesystemen resultiert aus der Tatsache, dass der Erfolg des Franchisegebers über die Franchisegebühr bzw. Handelsspanne an den Erfolg des Franchisenehmers gekoppelt ist.
Description supplied by the publisher.
Book details
- ISBN-13
- 9783824474844
- ISBN-10
- 3824474840
- Author
- Eva-Maria Gust
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- Subject
- Management
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