Contingency Factors of Marketing-Mix Standardization

Name: Contingency Factors of Marketing-Mix Standardization: German Consumer Goods Companies in Central and Eastern Europe
Brand: Gabler
SKU: 9783834925961
Price: 4572.00 INR
Availability: InStock

German Consumer Goods Companies in Central and Eastern Europe

by Roxana Codita

Gabler · 2010

₹4,572

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About this book

Contingency Factors of Marketing-Mix Standardization: German Consumer Goods Companies in Central and Eastern Europe is written by Roxana Codita. This edition is published by Gabler (2010).

Topics covered include Industrial management and Economics.