The Customer Rules
Robert L. Shook, C. Britt Beemer
₹3,672
I. B. M. Way
Insights into the World's Most Successful Marketing Organization
by Robert L. Shook, Buck Rodgers
Joanna Cotler Books · 1987 · Hardcover
₹3,793
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About this book
I. B. M. Way: Insights into the World's Most Successful Marketing Organization by Robert L. Shook & Buck Rodgers is a 288-page hardcover edition published by Joanna Cotler Books in 1987. It belongs to the Perennial library series.
Book details
- ISBN-13
- 9780063370432
- ISBN-10
- 0063370433
- Authors
- Robert L. Shook, Buck Rodgers
- Publisher
- Joanna Cotler Books
- Published
- 1987
- Series
- Perennial library
- Edition
- New
- Binding
- Hardcover
- Pages
- 288
- Language
- English
- Condition
- New
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