Brand Turnaround

Name: Brand Turnaround: How Brands Gone Bad Returned to Glory . . . and the 7 Game Changers
Brand: McGraw-Hill
SKU: 9780071775281
Price: 3116.00 INR
Availability: InStock

How Brands Gone Bad Returned to Glory . . . and the 7 Game Changers

by Karen Post

McGraw-Hill · 2011

₹3,116

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About this book

Brand Turnaround: How Brands Gone Bad Returned to Glory . . . and the 7 Game Changers is written by Karen Post. This edition from McGraw-Hill (2011) has 262 pages.

Its main subjects are Branding (Marketing), Technological innovations, Brand name products and Management.