Marketing Metrics

Name: Marketing Metrics: The Manager's Guide to Measuring Marketing Performance
Brand: Ft Pr
SKU: 9780134085968
Price: 6834.00 INR
Availability: InStock

The Manager's Guide to Measuring Marketing Performance

by Neil T. Bendle, David J. Reibstein, Paul W. Farris, Phillip E. Pfeifer

Ft Pr · 2015 · Hardcover

₹6,834

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About this book

Marketing Metrics: The Manager's Guide to Measuring Marketing Performance by Neil T. Bendle, David J. Reibstein & others is a 439-page hardcover edition published by Ft Pr in 2015.

The book deals with Marketing, Marketing research, Mathematical models and Performance.

Subjects

Book details

ISBN-13: 9780134085968
ISBN-10: 0134085965
Authors: Neil T. Bendle, David J. Reibstein, Paul W. Farris, Phillip E. Pfeifer
Publisher: Ft Pr
Published: 2015
Edition: 3
Binding: Hardcover
Pages: 439
Language: English
Condition: New
Subject: Marketing research