Marketing Management
Svend Hollensen
₹5,112
Global Marketing
A Decision-Oriented Approach
Financial Times/ Prentice Hall · 2007 · Paperback
₹2,865
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About this book
Global Marketing: A Decision-Oriented Approach is written by Svend Hollensen. This paperback edition from Financial Times/ Prentice Hall (2007) has 752 pages.
Its main subjects are Internationales Marketing, Export marketing, Case studies and Marketing.
Book details
- ISBN-13
- 9780273706786
- ISBN-10
- 0273706780
- Author
- Svend Hollensen
- Publisher
- Financial Times/ Prentice Hall
- Published
- 2007
- Edition
- 4
- Binding
- Paperback
- Pages
- 752
- Language
- English
- Condition
- New
- Subject
- Sales & marketing
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