Services Marketing
Steve Baron, Kim Harris
₹2,614
Services Marketing
Text and Cases
by Steve Baron, Kim Harris
Palgrave Macmillan · 2002 · Hardcover
₹2,815
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About this book
Published by Palgrave Macmillan in 2002, Services Marketing: Text and Cases by Steve Baron & Kim Harris runs to 320 pages in hardcover.
Topics covered include Marketing, Service industries and Sales & marketing management.
Book details
- ISBN-13
- 9780333777923
- ISBN-10
- 0333777921
- Authors
- Steve Baron, Kim Harris
- Publisher
- Palgrave Macmillan
- Published
- 2002
- Edition
- 2
- Binding
- Hardcover
- Pages
- 320
- Language
- English
- Condition
- New
- Subject
- Service industries
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