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Cover of Services Marketing

Services Marketing

Text and Cases

by Steve Baron, Kim Harris

Palgrave Macmillan · 1995 · Paperback

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About this book

Services Marketing: Text and Cases is written by Steve Baron & Kim Harris.

Topics covered include Case studies, Management, Marketing and Service industries.

Book details

ISBN-13
9780333618370
ISBN-10
0333618378
Authors
Steve Baron, Kim Harris
Publisher
Palgrave Macmillan
Published
1995
Binding
Paperback
Pages
272
Language
English
Condition
New
Subject
Marketing & Sales