Advertising in the Age of Persuasion
UNKNOWN
₹3,956
Building Corporate Identity, Image and Reputation in the Digital Era
by Edited by T. C. Melewar, Charles Dennis, Pantea Foroudi
Routledge · 2011
₹3,591
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About this book
Published by Routledge in 2011, Building Corporate Identity, Image and Reputation in the Digital Era by Edited by T. C.
Its main subjects are Corporate image, Branding (Marketing), Reputation and Communication in marketing.
Book details
- ISBN-13
- 9780367531249
- ISBN-10
- 0367531240
- Authors
- Edited by T. C. Melewar, Charles Dennis, Pantea Foroudi
- Publisher
- Routledge
- Published
- 2011
- Edition
- 1
- Language
- English
- Condition
- New
- Subject
- Branding
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