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Breakthrough Branding

Positioning Your Library to Survive and Thrive

by Kent Jackson, Suzanne Walters

ALA Neal-Schuman · 2012

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About this book

Breakthrough Branding: Positioning Your Library to Survive and Thrive is written by Kent Jackson & Suzanne Walters. This edition from ALA Neal-Schuman (2012).

Topics covered include Libraries, Marketing, Branding (Marketing) and Brand name products.

Book details

ISBN-13
9781555707668
ISBN-10
1555707661
Authors
Kent Jackson, Suzanne Walters
Published
2012
Language
English
Condition
New
Subject
Branding

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