The Economics of Sports Broadcasting
Chris Gratton, Harry Arne Solberg
₹5,247
The Economics of Sports Broadcasting
by Chris Gratton, Harry Arne Solberg
₹4,218
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From the publisher
Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features.
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