
The Global Economics of Sport
Chris Gratton, Dongfeng Liu, Girish Ramchandani
₹4,070

by Chris Gratton, Harry Arne Solberg
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Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features.
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