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Cover of Strategies for International Industrial Marketing

Strategies for International Industrial Marketing

The Management of Customer Relationship in European Industrial Markets

by Peter W. Turnbull, Jean-Paul Valla

Routledge · 2012

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About this book

Strategies for International Industrial Marketing: The Management of Customer Relationship in European Industrial Markets is written by Peter W. Turnbull & Jean-Paul Valla. This edition is published by Routledge (2012).

Topics covered include Marketing, Export marketing, Industrial marketing and Customer relations. Places discussed include Europe.

Book details

ISBN-13
9780415658126
ISBN-10
0415658128
Authors
Peter W. Turnbull, Jean-Paul Valla
Publisher
Routledge
Published
2012
Edition
1
Language
English
Condition
New
Subject
Customer relations

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