Data Mining Techniques in CRM

Name: Data Mining Techniques in CRM: Inside Customer Segmentation
Brand: John Wiley & Sons Inc
SKU: 9780470743973
Price: 3361.00 INR
Availability: InStock

Inside Customer Segmentation

by Konstantinos Tsiptsis, Antonios Chorianopoulos

John Wiley & Sons Inc · 2010

₹3,361

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About this book

Published by John Wiley & Sons Inc in 2010, Data Mining Techniques in CRM: Inside Customer Segmentation by Konstantinos Tsiptsis & Antonios Chorianopoulos runs to 357 pages.

Its main subjects are Management, Customer relations, Data processing and Data mining.