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Cover of Advanced Brand Management

Advanced Brand Management

Managing Brands in a Changing World

by Paul Temporal

John Wiley & Sons Inc · 2009

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About this book

Published by John Wiley & Sons Inc in 2009, Advanced Brand Management: Managing Brands in a Changing World by Paul Temporal runs to 350 pages.

Its main subjects are Brand name products, Management, Markenpolitik and Product management.

Book details

ISBN-13
9780470824498
ISBN-10
0470824492
Author
Paul Temporal
Published
2009
Edition
2
Pages
350
Language
English
Condition
New
See all