Breakthrough Branding
Catherine Kaputa
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Experiential Marketing
A Practical Guide to Interactive Brand Experiences
Kogan Page · 2009
₹49,845
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About this book
It first appeared in 2008.
Topics covered include Target marketing, Branding (Marketing), Marketing and Brand name products.
Book details
- ISBN-13
- 9780749452759
- ISBN-10
- 0749452757
- Author
- Shirra Smilansky
- Publisher
- Kogan Page
- Published
- 2009
- First published
- 2008
- Edition
- 1
- Pages
- 272
- Language
- English
- Condition
- New
- Subject
- Branding
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