Qualitative Research

Name: Qualitative Research: Good Decision Making Through Understanding People, Cultures and Markets
Brand: Kogan Page
SKU: 9780749454647
Price: 4097.00 INR
Availability: InStock

Good Decision Making Through Understanding People, Cultures and Markets

by Sheila Keegan

Kogan Page

₹4,097

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From the publisher

Qualitative Research looks at the different theoretical models within which qualitative research operates, explores the strengths and weaknesses of qualitative research for different business problems, and examines how to define what to expect from the ou

Description supplied by the publisher.