
Building Brand Authenticity
M. Beverland
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Reimagining the Business of Making in the UK
by M. Beverland, V. Pryce, Kenneth A. Loparo, B. Nielsen
Palgrave Macmillan · 2015 · Paperback
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Redesigning Manufacturing: Reimagining the Business of Making in the UK is written by M. Beverland, V. Pryce & others. This paperback edition from Palgrave Macmillan (2015) has 199 pages.
Its main subjects are Manufacturing industries, Economic development, Industrial policy and Economic policy.