
Loyalty Rules!
Reichheld
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How Net Promoter Companies Thrive in a Customer-driven World
by Reichheld
Harvard Business Review Press · 2011
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The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-driven World is written by Reichheld. This edition from Harvard Business Review Press (2011) has 304 pages.
Topics covered include Customer loyalty, Leadership, Consumer satisfaction and Success in business.