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Cover of Marketing Decision Making and the Management of Pricing

Marketing Decision Making and the Management of Pricing

Successful Business Tools

by Rajagopal

Business Science Reference · 2013

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About this book

Marketing Decision Making and the Management of Pricing: Successful Business Tools is written by Rajagopal. This edition is published by Business Science Reference (2013).

Topics covered include Pricing and Strategic planning.

About the author: Rajagopal (born 1957).

Book details

ISBN-13
9781466640948
ISBN-10
1466640944
Author
Rajagopal
Publisher
Business Science Reference
Author dates
Rajagopal (born 1957)
Published
2013
Pages
261
Language
English
Condition
New
Subject
Strategic Planning & Corporate Strategy