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Cover of Competitive Branding Strategies

Competitive Branding Strategies

Managing Performance in Emerging Markets

by Rajagopal

Springer Nature Switzerland AG · 2019 · Hardcover

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About this book

Competitive Branding Strategies: Managing Performance in Emerging Markets by Rajagopal is a 288-page hardcover edition published by Springer Nature Switzerland AG in 2019.

Its main subjects are Marketing and Strategic planning.

Book details

ISBN-13
9783030249328
ISBN-10
3030249328
Author
Rajagopal
Published
2019
Edition
1st ed. 2019
Binding
Hardcover
Pages
288
Language
English
Condition
New
See all