Kellogg on Marketing
Alexander Chernev, Philip Kotler
₹2,095
Strategic Marketing Management
Cerebellum Press · 2014 · Paperback
₹2,590
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About this book
This is the 8th edition.
Topics covered include Marketing, Management and Planification stratégique.
About the author: Philip Kotler (born 1931).
Book details
- ISBN-13
- 9781936572199
- ISBN-10
- 1936572192
- Author
- Alexander Chernev
- Publisher
- Cerebellum Press
- Author dates
- Philip Kotler (born 1931)
- Published
- 2014
- Edition
- 8th ed.
- Binding
- Paperback
- Pages
- 284
- Language
- English
- Condition
- New
- Subject
- Business, Finance & Economics
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