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Cover of Advances in Advertising Research

Advances in Advertising Research

The Digital, the Classic, the Subtle, and the Alternative

by Peeter Verlegh, Hilde Voorveld, Martin Eisend

Springer Nature · 2015 · Hardcover

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About this book

The book deals with Advertising.

Book details

ISBN-13
9783658105570
ISBN-10
3658105577
Authors
Peeter Verlegh, Hilde Voorveld, Martin Eisend
Publisher
Springer Nature
Published
2015
Edition
1st ed. 2016
Binding
Hardcover
Pages
406
Language
English
Condition
New
Subject
Advertising

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