Warriors on the High Wire

Name: Warriors on the High Wire: The Balancing Act of Brand Leadership in the 21st Century
Brand: PerfectBound
SKU: 9780007135431
Price: 2465.00 INR
Availability: InStock

The Balancing Act of Brand Leadership in the 21st Century

by Fiona Gilmore

PerfectBound · 2001

₹2,465

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About this book

Warriors on the High Wire: The Balancing Act of Brand Leadership in the 21st Century is written by Fiona Gilmore. This edition from PerfectBound (2001).

Its main subjects are Brand name products, Management, Product management and Branding (Marketing).